About Pour 3 Points

Pour 3 Points believes in social equality for youth from underprivileged neighbourhoods. Convinced that, someday, all of them will have the opportunity to develop their potential to become happy, resilient and healthy adults involved in their community, they invest all their efforts in realizing this vision. They help sports coaches become life coaches. By assisting underprivileged youth, they help them gain the skills needed to succeed in life and in school.

How we helped

Phil developed a campaign to recruit sports coaches for the 2017 program. From strategy to planning, content development and staff training, Phil worked along side the P3P team to ensure the success of the campaign both short and long term.